The 1.35 billion chicken wings Americans will eat during the big game is just the beginning of it!
Whether they are hot or mild, wet or dry, dipped or naked, Americans love chicken wings! As a matter of fact, they love ’em so much that it is expected that 1.35 billion — with a B, folks! — wings will be consumed during Super Bowl weekend. This, according to the National Chicken Council, the trade association for chicken producers and processors.
Once, disregarded as low-priced scraps that were thrown in stews crock-pots, wings have become a mainstream staple in the U.S.
“It’s reached unprecedented proportions,” said Burt Flickinger III, managing director of the Strategic Resource Group, a retail and consumer goods consultancy. “Chicken wings are at their highest demand level in history and will continue like that for the foreseeable future.”
Between 2014 and 2017, the number of restaurants built around chicken wings in their names grew 18% to 8,812, Riggs said. Arby’s Restaurant Group announced in November that it was buying Buffalo Wild Wings for $2.4 billion.
“Wings are an affordable option and in some cases, can be a meal and not just an appetizer,” said National Chicken Council spokesperson Tom Super. “They are delicious. They are a great group food for sharing and socializing.”
The chicken wing frenzy doesn’t end with the finale of the NFL season, however. It rolls right through to College Basketball’s March Madness and hardly ever slows down.
But, it’s not just the drums and flats that Americans will scarf down on Super Bowl weekend. Pigskin party-goers will eat approximately 12.5 million pizzas, about 4 miles of hot dogs and sausages, 28 million pounds of potato chips and around 8 million pounds of guacamole.
And to wash it all down? Oh, yeah! Americans will drink 325 million gallons of beer and 240 million gallons of soda.
No wonder we can’t go to work on Monday!